To promote the opening of their latest Embassy Suites hotel in Chattanooga, TN, Legacy Hotel Partners approached our team to build a custom online marketing solution. We worked with the client to create the website’s unique character while maintaining Hilton’s brand standards and guidelines.
Oversized feature panels helped to achieve the client’s objective of directly conveying the beauty of the surrounding city attractions, while also demonstrating the renowned quality of the Embassy Suites brand.
Game-X is the new arcade and dining venue overlooking Centennial Olympic Park in the heart of the Luckie Marietta District. Our client wanted an edgy, fun website that effectively showcases the ambiance of the venue and everything that it has to offer both families and corporate customers.
Our team took the logo and color scheme developed by another creative agency, and generated a fully customized WordPress theme that gave the client’s in-house marketing team the ability to manage the large feature panels on the home page.
Our team built a premium custom WordPress theme to help this local business more effectively convey the high caliber services that they provide. By coordinating a professional photography session, and then building a custom theme to frame the spunky—but outstandingly professional—character of the client’s automotive repair team, we produced an auto repair site unlike anything we’d ever seen. Most importantly, the client and their customers are thrilled with the end result!
Olmsted is a high-end dining establishment managed by our long-time client, Legacy Restaurant Partners. We worked closely with our client and a variety of project contributors to build a robust online marketing platform that allows the client to easily manage rotating home page image panels, build their customer marketing lists, publish a variety of ongoing marketing collateral, and much more!
Der Biergarten is a popular German-themed restaurant located in the heart of the Luckie Marietta District in Downtown Atlanta, GA. Last fall, when Der Biergarten decided that they needed a more robust SEO and content production strategy to help promote their seasonal Oktoberfest activities, we were there to help.
We built a simple, fully customized WordPress theme that allowed our client to easily manage the list of Oktoberfest activities that they were promoting, while also allowing them to feature their event sponsors.
Refresh Your Step is a premium résumé writing service that was needed a revamped online marketing platform. Our team worked closely with their résumé writers to develop a robust blogging platform that has enabled the client to gradually establish their thought leadership in the industry.
We developed a lean and minimal design that immediately conveys the high quality services and professionalism that the client offers. Our team worked with the client to create a strong call-to-action associated with the creative list of services illustrated on the home page.
This client was originally a part of another gym when we first met in 2011, and the owner was looking to branch off and develop a new brand from scratch. We worked closely with the client to refine the essence of the brand elements, and after the client’s designer finalized their logo, we worked to build a robust WordPress setup for their new online home.
This website utilizes a fat footer with rotating call-to-action, but the most interesting feature is probably the “Today’s Workout” utility we built. The client can log in and describe the workout of the day, and in the process can add exercises from an on-site archive. The result is a quick way for site visitors to learn best practices for exercises while boosting the client’s search engines rankings.
Georgia Square Collision is an auto painting and auto body shop located in Athens, Georgia. This client had an existing website and newsletter platform in place, but they were unhappy with the site’s search performance and the feedback they were receiving from their customers.
We built a custom WordPress theme, newsletter template, and a fully mobile version of their website, and the results have been significant. According to our ongoing monthly reports, the client has finally achieved higher Google rankings, and the client’s customers have suggested that the website brought in their business.
Article 14 is a high-end restaurant located in downtown Atlanta, GA. When Article 14 was in the process of opening their doors, they turned to Perfect Pitch Concepts to ensure that the quality of their website represented the high caliber of their cuisine.
We built a fully customized WordPress theme that integrates the marketing functionalities of the website with a robust newsletter customer list.
Preston Plum is a custom clothier based in Washington, DC. The client sought to develop a new online marketing channel, and with the help of Adobe’s Business Catalyst platform, we launched a site that beautifully illustrates the Preston Plum process and product.
Our team created a custom theme based on the brand’s signature purple and white color scheme, with a design featuring oversized photography intended to let the quality of the client’s products and services speak for itself.
Chad Draper specializes in transforming commercial and residential spaces into great feats of design and value. Mr. Draper approached us about helping him put together a portfolio to showcase some of the amazing work he has done over the past 20 years.
Our team used an existing WordPress theme as the basis for the design, but we heavily customized its functionality in order to transform the way the photo galleries are displayed. In addition to helping to create this custom WordPress theme, we also managed the copywriting and most of the photography for the project. We sat down with Chad on several occasions to help him articulate the essence of his unique services in order to better market them.
Legacy Properties manages a wide range of restaurant and hospitality properties, many of which are based in the Luckie Marietta District of Downtown Atlanta, GA. Legacy’s previous company website was built entirely in Flash, and was completely unusable on mobile devices. Worse, the old site’s content was not being properly indexed by Google, and was difficult for human visitors to navigate.
Perfect Pitch Concepts entirely rebuilt Legacy’s main website. Although we preserved the theme of the original design, we completely overhauled the site navigation and content architecture. Legacy can now update the majority of the website’s content in-house, and the site is fully accessible to mobile users and search engines.
When the Richmond Center for Fertility and Endocrinology needed to update their website to reflect their world-class reputation, they turned to Perfect Pitch. Our team worked with the Richmond practice to map out their core business needs, and then conducted an on-site visit to collect all of the necessary photography.
The finished product improved upon the original site with a simplified site navigation and a refined overall image, but we also added a great deal of search engine marketing improvements to help customers find the Richmond Center when searching for related services.
Perfect Pitch Concepts is proud to have created nearly all of the content available on the official website for UGA’s Terry College Entrepreneurship Program. We helped develop the major assets underpinning the Program’s ongoing success, including the annual $150k Next Top Entrepreneur contest for startup companies.
Our team’s social media efforts were responsible for attracting national media attention between 2008-2011, including a nationally broadcast video story by CNN, and coverage by The Wall Street Journal, Financial Times, Entrepreneur Magazine, and the Atlanta Journal-Constitution, among others.
Providence Property Management offers a wide variety of corporate and residential real estate services to clients based in the uptown Charlotte area. For this project, our team created an elegant, SEO-friendly website that showcases the high-end quality of the featured properties.
For this project, we met with the client and produced our own portfolio of professional photographs of the area, which we then used to create an elegant oversized background design that rotates with each page refresh. We will also be working with the client on strategies to help increase search engine rankings for various target keywords.
Branch Contractors has been serving the Watkinsville and Athens, GA, communities since 1995. When Branch was ready to start getting competitive with their online marketing campaigns, they reached out to our team.
We worked with Branch to establish a branding and basic search engine optimization strategy for both their core Branch Contractors brand as well as their sister Branch Environmental company. In addition to creating a custom WordPress theme for both sites, we worked closely with Branch to create copy that would effectively describe the full range of their services in a manner that was clear to both search engines and potential customers.
Chattanooga College is a fully accredited institution of higher education that has served the Chattanooga area since 1968. The college has recently launched an aggressive new marketing campaign in the Chattanooga area, which our team reinforced by overhauling the design of the college’s existing website and creating a major billboard campaign.
Our team created a clean and professional website design that immediately communicates the core market position of the college to its target audience. In conjunction with a focus on design, we periodically continue to support the college’s content development and website efforts.
CitruSolution is a growing franchise based largely in the Southeast. With over 80 individually owned and operated franchises, many franchise owners were looking for an affordable way to help compete with larger carpet cleaning chains online.
Our team worked with a few different owners to create a custom WordPress template and manageable search marketing and content production strategy. The owners report significantly improved feedback from converted customers. Bounce rates have decreased, traffic has gone up, and search performance has improved through the launch of the new platform and the execution of our fundamental SEO strategies.
Plans are underway for Legacy Property Group to build a major new commercial property in Downtown Atlanta’s Luckie Marietta District, termed by the press as “Times Square South.” When Legacy was ready to start promoting the new project to potential commercial tenants and investors, they called Perfect Pitch Concepts.
We worked with Legacy to develop a simple pre-launch website design that clearly articulates the vision of the project. The site uses a variety of multimedia elements to illustrate the exciting impact that the new project will have on Atlanta.
In 2008, Network Athens began as a series of small professional networking parties for local businesses in Athens, Georgia. Since that time, it has grown tremendously; Network Athens is now the premier business and professional networking organization for the Greater Athens community. Its first two major parties were hosted at Hotel Indigo and each had over 300 local professionals in attendance. The most recent events, held at the renovated historic Georgia Theatre and the picturesque Melting Point music venue, each brought out hundreds of Athens’ finest.
The NetworkAthens.com website was built with simplicity and elegance in mind. The large background image directly conveys the popularity of the networking organization, while the content focuses on promoting upcoming events and celebrating recent successes. Overall, the website, in combination with its social media, demonstrates the incredible value that a quality, content-focused interactive marketing channel can create.
Takosushi is an innovative restaurant franchise headquartered near the famous Augusta National Golf course in Augusta, Georgia. With 5 locations across Georgia and South Carolina, Takosushi decided that it was time to invest in an online identity that was on par with the quality of its exceptional food.
Our team conducted on-site photography to capture Takosushi customers enjoying the inviting aesthetics and savory menu items that each Takosushi restaurant offers its patrons. We used that media to create an oversized background theme for the website, producing a stylish and unique identity for Takosushi online.
Bitzer Aftermarket Solutions was looking for a way to create a micro site to help them create focused B2B marketing campaigns, and our team provided the website solutions they needed. Bitzer’s new microsite has a variety of search-engine-friendly collateral to promote the company’s products and services.
There is even a private, client-only area of the site that Bitzer Aftermarket Solutions can use to further engage their sales leads and existing customers. Best of all, the team at Bitzer has the ability easily manage their content in-house, without having to hire website designers every time they want to update a product.
When Knoxville-based Scrappin’ in the City outgrew its original website, the shop’s owners turned to our team for help. Together, Perfect Pitch and Scrappin’ created a new design theme that showcases the fun atmosphere of Scrappin’ in the City’s scrapbooking store in balance with the professional attitude of Scrappin’ staff.
Pilates in Motion is a fully-equipped Pilates studio near Downtown Chattanooga that offers private and group instruction, as well as a professional Pilates Instructor Certification Training Program. When Pilates in Motion needed a website overhaul, the owners contacted Perfect Pitch.
In addition to creating a simple new website design and adding content management capabilities that allow management to maintain its own photos and videos, we incorporated a variety of interactive custom web forms. Now, the Pilates in Motion website generates leads through the standard online contact form and also allows Pilates customers the convenience of online registration.
Caroline Covington is a promising young sculptor who has been actively involved in a variety of projects and exhibitions within the past several years. When Caroline was applying to graduate programs across the country and needed a website that would help to promote her portfolio, she contacted us.
In addition to creating a clean and elegant website design, our team also leveraged our resume-writing services to help craft Caroline’s biography and expository pages. Caroline is currently attending the prestigious Maryland Institute College of Art (MICA) to complete her terminal graduate degree.
The new Athens-based BrainPik service is now in it’s Beta release, and our team has managed everything from the website design to the design and development of the application itself. BrainPik is one of our sister companies, and we work closely on a daily basis to help develop and market their patent-pending application. If you live in the Athens, GA, area feel free to request an invite to the service so you can try it out for yourself.
Dr. Susan Lee’s pediatric dental practice required a simple, well-organized website that would enable patients to conveniently communicate information before ever arriving at the office.
The new site includes an interactive map, photo gallery, online contact form, and downloadable health forms that may be submitted physically or online. Our team built a custom web form for Atlanta Kids Dentist to begin collecting new patient information online, which has resulted in time savings for patients as well as office staff.
Of course, we here at Perfect Pitch Concepts specialize in professional website development, professional copywriting, and what we generally like to call “Cross-Functional Search Engine Optimization” services.
In addition to creating our own logo design, our website exemplifies our tendency towards minimalistic, highly functional, and straightforward website design.
Doggy Style Pet Shop is a pet boutique in Chicago, Illinois, that specializes in premium pet products. When our team created Doggy Style Pet Shop’s new website, we focused especially on developing the site’s content library and interactive marketing campaigns, such as their annual online photo contest.
Enhancing content on the website has resulted in a small business website that is not only attractive and informative, but has also significantly improved search ranking performance in Google for search terms like “Chicago pet store” and “pet shop Chicago.” Prominent search rankings have substantially increased site traffic and strengthened the Doggy Style Pet Shop brand.
Emily Bowman is a rising actress and model based in the Chattanooga area. When Emily needed a professional website to promote her growing portfolio, she contacted us for a fresh design.
Our team created a high-contrast, elegant site theme to present content without detracting from the variety or quality of Emily’s various head shots. The site showcases Emily’s performance background by incorporating a variety of media that provide samples of her work.
The “Wicker Park Bucktown Insider’s Guide” is a new local directory and blog dedicated to the hip Wicker Park neighborhood of Chicago. When the Guide outgrew its original website and needed more flexibility for content management and marketing, the editors contacted us.
We relied on one of our partners, Adobe’s Business Catalyst, to build their content management system and we also created a new design and logo for the Insider’s Guide. These efforts have ultimately helped to establish a powerful new web presence.
Dr. James Don Edwards
Being selected to write the personal memoirs for one of the former presidents of the American Accounting Association was a significant honor for our team.
Over the course of several months, we meticulously interviewed Dr. Edwards about his life, transcribed the sessions and organized them into a cohesive narrative. We then worked closely with Dr. Edwards and his wife to create an autobiography of his personal and professional accomplishments.
In addition to creating the entire manuscript and selecting (and optimizing) hundreds of family photographs for the book, our team also handled every aspect of the book’s layout and print pre-production, including the cover design you see here.
Dr. Edwards intended the project only for friends and close family, and copies are not available for public distribution at this time.
The website for this project runs on the our own in-house content management platform and uses a minimalist design approach to directly convey the nature and value of the services offered. Our team wrote the copy for Resume Analysts and set the pricing strategies for the professional resume writing services offered.
John Paul Strand is a well-established international photographer known for his marketing campaigns for GAP. While John Paul was living in Atlanta, he worked closely with our team to create a website that would effectively exhibit his personal portfolio of work. We helped to craft a strategic portfolio by selecting few among hundreds of photographs, finally enhancing those chosen with a minimal layout.
We also worked with John Paul Strand to produce a new logo for the site using a simple font with the added grit of digital artifacts. The overall result of the project is a clean and direct portfolio that quickly differentiates our client from his competition by allowing his brilliant work to speak for itself.
StayBattlin.com is a social networking start-up based in Atlanta, Georgia. The website has gone through multiple iterations since first launching in 2005, and our team has been involved with each version along the way over the years.
We helped create the original architecture and design for numerous versions of the site, along with over 30 professionally produced video interviews with local (and national) performing artists. We are also proud to say that the website migrated entirely to our services in 2010.